Actum Pharma

In September 2024, I was hired by Oldham Global for their client’s design needs. Their client, a new biopharmaceutical business called Actum Pharma, required a full website redesign for their launch. I developed interactive user experiences and animations to enhance the site’s interface. I consolidated and defined brand identity at a crucial stage in the company’s existence. I focused on amplifying Actum Pharma’s messaging in an engaging and concise way.

Branding plays a key role in all aspects of marketing and business practices. After completing the successful redesign of Actum Pharma’s site, they were in need of a complete brand guideline package. A brand guideline outlines each facet of how the company presents itself. I developed logo variations, typography options, color schemes and outlined marketing usages to create a complete brand direction.